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Ad exchange
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41	Item • 4x5 Member Publication Ad Add to Reading List Source URL: www.cpwrfcu.org Language: English - Date: 2013-10-28 12:18:30 Credit card Fee Business Pricing Companies listed on the New York Stock Exchange Sprint Nextel
42	Bid Landscape Forecasting in Online Ad Exchange Marketplace Ying Cui, Ruofei Zhang, Wei Li, Jianchang Mao Yahoo! Labs 4401 Great America Parkway Santa Clara, CA, 95054 Add to Reading List Source URL: users.cis.fiu.edu Language: English - Date: 2011-08-24 22:26:12 Summary statistics Statistical inference Probability theory Variance Statistical power Statistical hypothesis testing Normal distribution Mode Auction Statistics Data analysis Hypothesis testing
43	Implementation of Group Member Authentication Protocol in Mobile Ad-hoc Networks Hitoshi Asaeda∗ , Musfiq Rahman† , Mohammad Hossein Manshaei‡ , Yasuko Fukuzawa§ University, Graduate School of Media and Governance Add to Reading List Source URL: web.sfc.wide.ad.jp Language: English - Date: 2006-01-24 03:14:56 Key management Electronic commerce Verifiable secret sharing Key distribution Interactive proof system Diffie–Hellman key exchange Authentication Secret sharing Computer network Cryptography Cryptographic protocols Public-key cryptography
44	Chris Lennon, Harris Corporation Karen Broome, Sony Pictures Harold Geller, Ad-ID Regis Flad, ISAN Illustration: © The New Yorker Collection 2006 Leo Cullum from cartoonbank.com. All Rights Reserved. Add to Reading List Source URL: www.ad-id.org Language: English - Date: 2013-04-03 16:41:00 Data Universal identifiers Metadata ISO standards Standards International Standard Audiovisual Number ISO 15706-2 Ad-ID Material Exchange Format Information Identifiers Identification
45	Premium App Monetization Solution The TapSense Private RTB Marketplace provides everything publishers need to monetize their apps. Access programmatic demand from direct brand advertisers, mobile agencies, networks, and Add to Reading List Source URL: s3.amazonaws.com Language: English - Date: 2014-10-20 14:51:11 Mass media Advertising Ad exchange Monetization
46	WHITE P APER Real-Time Bidding in the United States and Worldwide, 2010–2017 Sponsored by: PubMatic Karsten Weide Add to Reading List Source URL: www.pubmatic.com Language: English - Date: 2014-10-13 23:58:57 Real Time Bidding Advertising network Online advertising Adnetik Cost per mille Ad exchange Mobile advertising Yahoo! Internet Business Advertising
47	DATL infographic 5 Sales Web Add to Reading List Source URL: www.rimmkaufman.com Language: English - Date: 2013-04-17 14:31:45 Real Time Bidding Advertising network Ad serving Demand-side platform Ad exchange Behavioral retargeting Internet Advertising Marketing
48	SMPTE Meeting Presentation The Pipe Dream Becomes Real: Advertising Workflows Come of Age Christopher Lennon Harris Corporation, Add to Reading List Source URL: www.ad-id.org Language: English - Date: 2013-04-03 16:41:01 Workflow technology Broadcast engineering Terminology Television Material Exchange Format Broadcast Exchange Format Workflow Advertising agency Advertising Computer file formats Standards Business
49	PROGRAMMATIC NOW PREDOMINATES IN PREMIUM INVENTORY, CROSS-MEDIA BUYING How U.S. brands, agencies and publishers can profit inRESEARCH Add to Reading List Source URL: adap.tv Language: English - Date: 2014-10-14 14:33:58 Marketing Ad exchange Real Time Bidding Advertising network Electronic Arts Online advertising Internet Advertising Business
50	AdJuggler® Exchange Media Program (EMP) Does Your Ad Management Solution Maximize The Value of Your Audience? With AdJuggler® version 8, the Exchange Media Program (EMP) offers more real-time bidding (RTB) sources, and Add to Reading List Source URL: adjuggler.com Language: English - Date: 2013-04-24 09:44:56 Internet Advertising network Real Time Bidding

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